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This website states the following, "For more information or for a free estimate, contact." We viewed that the web page stated " Self-publishing is an honourable tradition as old as the printing press, and there are many reasons for an author to choose self-publishing." It also said " Self-publishing is an interesting and rewarding process in which the author, as publisher, has complete control over every aspect of the production of the book. Publishers are also reluctant to publish works that might compete directly with titles in their existing lists." The header had the joy of self-publishing as the highest ranking search term. It is followed by patty osborne, publish, and self-publish which isn't as ranked as highly as the joy of self-publishing. The next words they uses is selfpublish. self publish was included and could not be understood by web crawlers.